Home / Case Studies / Sreeven Print Pack
B2B · Manufacturing
No onlinepresence to108 cities.
A capable packaging maker in IDA Uppal that buyers couldn't find, until they could.
Sreeven · Reach across IndiaOfflineOnline
0cities reached
From IDA Uppal, Hyderabad…and beyond India
01 · Client problem
Capable, but invisible.
Spare capacity
Machines and quality ready for far more orders.
No online presence
Buyers searching for suppliers never found them.
Word of mouth only
Revenue depended on existing contacts.
02 · What we identified
Buyers were searching. Sreeven wasn't there.
They came asking forMore social media posts
The real problemBuyers search for the product, not the company.
- Packaging buyers searched Google for specific pouch and label types every day.
- Competitors with weaker products ranked above Sreeven.
- Enquiries had no follow-up system, so warm leads went cold.
03 · Field visit
We started at the factory, not the laptop.
On the factory floor
Walked the line in IDA Uppal to see what Sreeven makes, how fast and at what cost.
On product USPs
Studied what makes Sreeven's pouches and labels better, and turned it into reasons buyers choose them.
With customers
Asked existing buyers why they chose Sreeven, and what nearly stopped them.
Across competitors
Mapped who ranked for every buyer search, and why.
04 · Roadmap
Strategy first, then execution.
- Month 1–2
Diagnosis and roadmap
Positioning, buyer segments and a 12-month plan.
- Month 2–4
Digital foundations
Google profile, website, social, SEO and content.
- Month 4–9
Leads started flowing
Campaigns across Telangana and AP. Calls up 24x.
- Month 9–12
Top ranked for every search
12 buyer keywords on page one. New machines added.
05 · Checkpoints
Reviewed against numbers, not opinions.
- Month 2✓Positioning and buyer segments signed off
- Month 4✓Google profile, website and social live
- Month 6✓First buyer keywords on page one, website traffic doubled
- Month 9✓Lead pipeline and follow-up system running
- Month 12✓12 keywords on page one, revenue 10x
06 · Before and after
The transformation.
Before
- Invisible on Google
- Leads only from referrals
- No follow-up on enquiries
- Machines running below capacity
After
- 12 buyer keywords on page one
- 1.3 lakh quality B2B enquiries
- Every lead tracked and recorded
- New machines added to meet demand
Hyderabad to pan-India, and beyond.
108cities reached
1.3 lakhquality B2B enquiries
3-lanemachines running 24/7
24xinbound calls
12 buyer searches. Page one.
Every search a ready-to-order buyer types. Before us, Sreeven ranked for none of them.
Google · Buyer keywordsClient data
Pouch printing without cylinderPage 1
Shrink sleeve label manufacturers in HyderabadPage 1
Flat bottom pouch printing in HyderabadPage 1
Pouch printing without cylinder in HyderabadPage 1
Customized flat bottom pouches suppliers in HyderabadPage 1
Pouch printing in HyderabadPage 1
BOPP labels in HyderabadPage 1
Pouch printing without cylinder in IndiaPage 1
Customized flat bottom pouches suppliersPage 1
Digital pouch printing without cylinder in HyderabadPage 1
FMCG pouch printing in HyderabadPage 1
Stand up pouch printing in HyderabadPage 1
12 keywords ranking on page one
The strategy, made visible.
Creatives for packaging buyers
29 pieces · tap to zoom
From day one, Mr. Raja and his team felt like our own people. Friendly, always a call away, and every deliverable arrived when they said it would. We could track every task and every lead, and we spent less than we used to spend. They know how to take any business to a pan-India level, because they're the greatest at what they do. Their team always comes up with new strategies, customised for our industry, and delivers results time after time. We've been recommending them to our own clients for their business growth.
FriendlyOn timeSaved moneyAlways availableApproachableTrackable work
Topicsbusiness growth case studyB2B growth consultingpackaging manufacturer marketingSEO for manufacturersB2B lead generation Hyderabadgo-to-market strategy
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